Lexington PPC Management

Your Lexington PPC agency is probably celebrating metrics that make them look good. Question: do those same metrics show up in your bank account?

We took over a Lexington-area account that was "performing great" according to the agency — 3.8x ROAS on Google, 4.2x on Meta. Combined, the client should have seen $160K in monthly ad-driven revenue. Bank deposits showed $89K total monthly revenue across all sources. The agency was not lying — they were just reporting platform numbers without reconciling against reality.

Both platforms counted the same purchase. View-through conversions inflated Meta numbers. Branded search queries that would have happened organically padded Google numbers. The real incremental ROAS was closer to 2.0x. Still profitable — but scaling at 2.0x is a very different decision than scaling at 4.0x.

We rebuilt with honest measurement. Reconciled against bank deposits. Then restructured: clean audiences, proper exclusions, creative testing with actual methodology. Real ROAS climbed to 3.6x within 90 days. Scaling decisions made with confidence. GOSH Digital manages paid media for Lexington brands with honest numbers. We work remotely because ad platforms need daily optimization, not local offices.

See How We Would Fix Your Ads15 min. No pitch deck.

4.2x

Avg. ROAS

$23M+

Revenue Driven

150+

Clients Managed

-38%

Avg. CAC Reduction

What we do for Lexington brands

Campaign architecture for profit

Clean structure. No overlap. Every ad group with a clear job and revenue target.

Creative testing that teaches

Systematic experiments — not random split tests that waste budget.

Real revenue attribution

Clicks tied to actual bank deposits — not platform-inflated numbers.

Cross-platform coordination

Google for intent. Meta for demand. TikTok for discovery. Coordinated, not competing.

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How we work

Step 01

Audit your ad accounts

Structure, targeting, creative, bidding, attribution. Where money is wasted and where opportunity sits.

Step 02

Rebuild architecture

New structure, clean audiences, exclusions, and testing roadmap.

Step 03

Launch and test

Structured testing. Methodical variables. Scale what wins.

Step 04

Optimize weekly, report in revenue

Weekly reports in real dollars. Optimization on actual revenue data.

Why Lexington brands trust us

Lexington expects quality and integrity. Our reporting delivers both — real revenue against real deposits. Serving the Bluegrass remotely with daily optimization.

Questions our best clients asked first

Ready for ad reporting that matches Bluegrass standards?

No pressure. Just a conversation about your accounts and goals.

Pick a Time

15 minutes. No pitch deck. Just your data and our honest take.

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