Irvine PPC Management

An OC SaaS company spent $30K/month on Google Ads. The dashboard showed 4.8x ROAS. After deduplicating existing customers and reconciling against actual MRR growth, real incremental ROAS was 2.1x. They were scaling on fiction.

SaaS attribution is uniquely tricky: free trial signups that never convert counted as "conversions." Existing customers upgrading through an ad click counted as ad-driven revenue. MRR reported in the dashboard did not match actual MRR growth in the billing system. The gap between dashboard and reality was enormous.

We rebuilt attribution around incremental MRR. New customer only. Trial-to-paid tracked. Existing customer exclusions. Real incremental ROAS climbed from 2.1x to 3.6x after refocusing spend on actual new customer acquisition.

GOSH Digital manages ads for Irvine brands with SaaS and eCommerce attribution precision. 150+ clients. Serving remotely.

See How We Would Fix Your Ads15 min. No pitch deck.

4.2x

Avg. ROAS

$23M+

Revenue Driven

150+

Clients Managed

-38%

Avg. CAC Reduction

What we do for Irvine CA brands

SaaS attribution

Incremental MRR tracking. Trial-to-paid.

Creative testing

Systematic. Tech audiences.

Honest ROAS

Billing system reconciled.

Coordinated

Google, Meta, TikTok.

Like what you see?

Let's talk about your brand.

How we work

Step 01

Audit

Attribution audit.

Step 02

Rebuild

Incremental tracking.

Step 03

Test

Tech market testing.

Step 04

Optimize

Revenue.

Why Irvine CA brands trust us

Irvine tech demands real numbers. We deliver them. Remote.

Questions our best clients asked first

Dashboard ROAS vs. real ROAS. Which one are you scaling on?

No pressure. Attribution audit.

15 minutes. No pitch deck. Just your data and our honest take.

More services in Irvine CA

Irvine Digital Marketing

If your marketing agency cannot tell you exact revenue per channel, why are you paying them? Irvine companies demand that precision from engineering, from finance, from operations. Marketing deserves the same standard.

Irvine CA digital marketing for eCommerce, tech, SaaS, and professional service brands. 150+ clients, $23M+.

Irvine eCommerce Growth

Irvine eCommerce brands compete against LA and San Francisco companies with bigger budgets. Budget is not the differentiator. Coordination is. Connected marketing outperforms disconnected marketing regardless of spend level.

Irvine CA eCommerce marketing for DTC and Shopify brands. 150+ clients. $23M+.

Naperville PPC Management

A DuPage County professional services firm was spending $15K/month on Google Ads targeting broad keywords. 35% of clicks came from people searching for free services. They were paying premium CPCs to attract bargain hunters.

Naperville PPC agency managing Google Ads, Meta, and TikTok. 4.2x avg. ROAS. Affluent audience targeting.

Plano PPC Management

How much of your Plano ad budget goes to DFW competitors bidding on your brand name? If you are not running brand defense campaigns, competitors are stealing your branded traffic.

Plano TX PPC for eCommerce and corporate brands. 4.2x avg. ROAS.

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