eCommerce Video Marketing

A DTC supplement brand replaced their static product images with 15-second demo videos. Add-to-cart rate jumped 34% in two weeks.

A DTC supplement brand had solid product photos but their product pages were not converting. The product was a powder that mixed into drinks, and photos could not show what the experience of using it actually looked like. Color, texture, mixing, taste reactions. None of that came through in static images. They added 15-second product demo videos to their top 10 product pages. Within two weeks, add-to-cart rate increased 34%. The video showed the product in action. Customers could see exactly what they were getting. Hesitation vanished.

That is video marketing for eCommerce. Not a $50,000 brand video that sits on YouTube with 200 views. Not a polished commercial that wins awards and drives zero sales. Short, purposeful video content that shows products in use, demonstrates value, answers objections, and gives customers the confidence to buy.

We produce video content for eCommerce brands. Product demo videos for product pages. UGC-style content for Meta and TikTok ads. How-to and tutorial videos for email and social. Customer testimonial videos for trust building. And short-form content for Reels, TikTok, and YouTube Shorts. Every video has a purpose: move the viewer closer to a purchase.

Book a Video Strategy Call15 min. No pitch deck.

150+

Brands Served

34%

Avg. ATC Lift w/ Video

$23M+

Revenue Driven

4x

Video vs. Static CTR

You need video marketing if any of these are true

  • Product pages only have static photos and customers cannot visualize using the product
  • Meta ad creative is stale and performance is declining because you only have static images
  • TikTok and Reels are untouched because you do not have video content
  • Competitors have product videos everywhere and your brand looks behind
  • You know video works but the cost of production has stopped you from starting

Video does not have to be expensive or complicated. It has to be strategic. Short, purposeful videos that answer the questions photos cannot.

What we do for USA brands

Product demo videos

Short product videos for product pages. Show the product in use, demonstrate features, and answer the visual questions photos cannot. 15-30 seconds.

UGC-style ad content

Authentic-looking video content for Meta and TikTok ads. Hook-first, testimonial-driven, and optimized for mobile. Outperforms polished brand creative by 3-4x.

Short-form social content

Reels, TikTok, and YouTube Shorts content. Educational, entertaining, and product-focused. Built for the algorithm.

Customer testimonial videos

Real customers sharing real experiences. The most powerful trust-building content you can have on your store and in your marketing.

Like what you see?

Let's talk about your brand.

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How we work

Step 01

Video strategy

Identify which video types will have the most impact for your brand. Product pages, ads, social, or email. Prioritize by revenue potential.

Step 02

Creative briefs

Scripts, shot lists, and creative direction for every video. Nothing is improvised. Every video has a clear purpose and CTA.

Step 03

Production

Video production with creators, in-house, or a hybrid approach. We handle creative direction and editing regardless of who films.

Step 04

Distribution and measurement

Videos placed on product pages, in ad campaigns, across social channels, and in email. Performance tracked and reported.

Why USA brands trust us

We have produced eCommerce video content for 150+ brands. Our product page videos increase add-to-cart rates by an average of 34%. Our UGC-style ads outperform static creative by 3-4x.

Questions our best clients asked first

Start using video to sell more product

Book a call and we will assess where video will have the biggest impact for your brand, outline a production plan, and show you what the expected ROI looks like.

Pick a Time

15 minutes. No pitch deck. Just your data and our honest take.

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